5 Tips for Ordering Custom Printed Ribbon for Branded Packaging

Custom printed ribbon can turn simple packaging into something that is instantly recognisable as your brand. Whether you’re wrapping gift boxes, hampers, press gifts, product launches, corporate presents or customer orders, the right combination of ribbon, print and logo can make a big difference to the finished presentation.

We’ve been printing personalised ribbon in-house since 2007, working with businesses of every size — from independent brands ordering a few metres to companies needing hundreds or thousands of metres for packaging and events.

If you’re planning to order custom printed ribbon for your business, here are five things worth considering before Your Ribbon goes to print.

1. Choose the Right Ribbon Width for Your Packaging

Ribbon width makes a surprisingly big difference to the finished look. A narrow ribbon can be perfect for smaller boxes, bags, favours and tags, while wider ribbon gives your branding more impact on larger gift boxes, hampers and presentation packaging.

It is also worth considering the size and shape of your logo. A detailed logo may need a little more space than simple wording or a small symbol.

Our personalised printed satin ribbon is available in a range of widths, so you don’t need to choose a size simply because it is the only one available. If you’re unsure, tell us what you’re wrapping and we can help you choose a suitable width.

2. Think About the Ribbon Colour and Print Colour Together

Your ribbon doesn’t have to be the exact colour of your logo to look on-brand. Sometimes contrast produces a much stronger result.

For example, a dark ribbon printed in white, gold or silver can create a very different effect from a pale ribbon printed with a dark logo. The important thing is making sure there is enough contrast for your branding to print clearly.

We stock around 50 satin ribbon colours for our single-colour printed ribbon range, together with a wide choice of standard and metallic print colours.

If we feel your chosen ribbon and print colours won’t give your logo the clarity it deserves, we’ll tell you before we print.

3. Decide Whether You Need Single-Colour or Full-Colour Printing

Not every logo needs full-colour printing.

If your logo can be reproduced effectively in one colour, our single-colour printed ribbon gives you a huge choice of coloured satin ribbons with your logo or wording printed on top. Metallic print colours are also available if you want gold, silver or another metallic finish.

For multi-coloured logos, detailed artwork or branding where the original colours are important, our full-colour printed ribbon range may be the better option. We can work from Pantone, CMYK, HEX or RGB colour references and produce the closest achievable colour match.

Not sure which you need? Send us your logo. We’ll happily advise you before you order.

4. Consider How Your Logo Will Repeat Along the Ribbon

Printed ribbon isn’t viewed as one long straight piece once it is being used. It may be tied into a bow, wrapped around a box, folded around a product or cut into individual lengths.

That means the size of your logo and the space between each repeat matter.

Our artwork team will prepare your design so it works with the width of ribbon you’ve chosen, and you’ll receive a visual proof before we print. This gives you the opportunity to check the layout, wording and overall appearance of Your Ribbon before production begins.

If you’re ordering ribbon for a particular box or packaging project, tell us how you intend to use it. That can help us recommend the most practical layout.

5. Work Out How Much Ribbon You Actually Need

This is one of the easiest things to underestimate.

If you’re wrapping a quantity of boxes, first work out approximately how much ribbon you need for one finished package. Then multiply that by the number of packages and allow a little extra for tying, trimming and the occasional enthusiastic bow.

For larger packaging projects, knowing the box dimensions and quantity can help us work out a sensible ribbon requirement before you order.

Our personalised ribbon starts from small quantities, with increasing discounts as the quantity rises, so you can order for anything from a small presentation run to an ongoing branded packaging requirement.

Branded Ribbon That Becomes Part of Your Packaging

The best branded packaging doesn’t necessarily need an elaborate custom-made box. A simple box, bag or presentation pack can look completely different once it is finished with ribbon printed with your own logo.

It also gives businesses flexibility. The same printed ribbon can often be used across gift boxes, bags, hampers, product packaging, events and corporate gifts rather than creating separate branded packaging for every application.

And when you return for more, we keep your print artwork on file, making repeat orders straightforward.

Ready to Create Your Ribbon?

Choose from single-colour personalised printed ribbon or full-colour custom printed ribbon, upload your logo or wording and we’ll take care of the artwork.

You’ll receive a free visual proof before printing, and your dedicated contact is here if you need advice about ribbon width, colour, printing or quantities.

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